SAMSUNG

Branded Content | Strategic Partnerships

The “Connected Series” was executed in partnership with Vimeo and its emerging community of filmmakers. We commissioned ten films that each uniquely spoke to the evolution of the human relationship with technology, and created a Tumblr page to serve as a hub for the series where fans gathered to learn about the artists and share GIFs of their favorite moments from the films.

One of those films, Hearing Colors, went on to win the inaugural Tribeca X Award for Best Branded Content.